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AI Insights in Adriel

A Comprehensive Guide

Adriel’s AI Insights feature empowers teams to generate actionable insights from their data quickly. With the help of OpenAI-powered technology, you can analyze campaigns, uncover optimization opportunities, and generate recommendations to improve performance—all directly within Adriel.

This article explains how to access and use AI Insights, addresses common questions about privacy and data security, and provides best practices for ensuring accurate, reliable results.


What Are AI Insights in Adriel?

AI Insights in Adriel allows you to generate advanced analyses, campaign recommendations, and optimization strategies using AI-powered tools. Accessible via the Ads Table or Custom Table widgets, AI Insights makes it easy to process large datasets and extract meaningful insights with just a few clicks.


How to Access and Use AI Insights

AI Insights analyzes the first-level breakdown of your data. Follow these steps to use this feature:

Accessing AI Insights

  1. Navigate to the Ads Table or Custom Table widget in your Adriel dashboard you want to analyze.
  2. Click the three-dot menu in the upper-right corner of the widget.
  3. Select “Create AI Insight” from the dropdown menu.

Generating Insights

  1. Once the AI Insights panel opens, choose one of the pre-built prompts:
    • Overview: Gain a high-level summary of your data.
    • Analysis: Identify trends, opportunities, and challenges in your campaigns.
    • Optimization: Receive suggestions for improving campaign performance.
    • Recommendations: Get actionable ideas to refine your marketing strategies.
  2. Add specific context or questions related to your goal (e.g., “Identify the best-performing ad sets for conversions”).
  3. Click “Create” to generate the AI Insight.
  4. Review the insights provided and validate their relevance before applying them.

Enhancing AI Insights for Your Goals

We recommend users build upon the pre-built prompts by tailoring them to their specific goals. For example:

  • With Overview, add specific KPIs or timeframes to focus the summary.
  • Use Analysis to ask targeted questions, such as:
    • “What was the highest-performing channel for CPC this month?”
    • “Are there any trends in CTR by audience type?”
  • For Optimization, guide the AI with objectives like reducing CPC or increasing ROAS.
  • Under Recommendations, request actionable suggestions based on specific products, campaigns, or channels.

Adding these details helps the AI deliver more precise and actionable insights.


Privacy and Data Security in AI Insights

We understand the importance of privacy and data security when working with client data. Here’s how Adriel and OpenAI ensure your data remains protected:

Data Privacy

  • Your data remains private: OpenAI does not use your data for AI training.
  • Retention for abuse monitoring: OpenAI retains API data for up to 30 days to monitor for potential abuse or misuse. After this period, the data is permanently deleted. Learn more here.

Data Storage

  • Secure infrastructure: Data processed via AI Insights is stored in OpenAI’s secure infrastructure, which has been audited and certified for SOC 2 Type 2 compliance, ensuring adherence to industry standards for security and confidentiality.

Accessibility

  • Restricted access: Any data your team inputs into AI Insights (e.g., client names, campaigns, or product information) is not accessible outside of Adriel.
  • Limited personnel access: OpenAI restricts access to API data to authorized personnel solely for monitoring abuse. This data is never shared externally.

Best Practices for Using AI Insights

To maximize the value of AI Insights while maintaining accuracy and security, follow these best practices:

  • Prepare Your Data:
    Ensure your data is structured at the first-level breakdown before generating insights. This includes clean formatting and consistent naming for campaigns, ad sets, or product details.

  • Review AI-Generated Content:
    Always verify the AI-generated insights for relevance and accuracy before applying them to your strategies or sharing with stakeholders.

  • Leverage Pre-Built Prompts:
    Use the prompts (Overview, Analysis, Optimization, Recommendations) as starting points, and enhance them with specific details to suit your campaign goals.

  • Protect Sensitive Data:
    Avoid inputting unnecessary sensitive information (e.g., passwords or unrelated confidential data). Stick to data relevant to your campaigns or projects.


Frequently Asked Questions

1. Does client data remain private, or is it used for AI training?

Client data remains private and is not used for AI training by OpenAI. Data processed through AI Insights is retained for up to 30 days to monitor abuse and is then deleted.

2. Where is the data stored, and how does Adriel ensure compliance with privacy standards?

Data is stored securely for up to 30 days to monitor for potential abuse or misuse within OpenAI’s infrastructure, which is certified for SOC 2 Type 2 compliance, ensuring adherence to industry standards for security and confidentiality.

3. Could inputted data (e.g., client names or campaign details) become accessible to external entities?

No. Data inputted into AI Insights is not accessible outside of Adriel. OpenAI retains it temporarily for monitoring abuse, but it is never shared externally and access is strictly limited.


Why Use AI Insights in Adriel?

  • Speed Up Analysis: Save time by automating data analysis and extracting actionable insights instantly.
  • Make Data-Driven Decisions: Leverage AI-generated recommendations to optimize campaign performance.
  • Simplify Complex Data: Turn large, complex datasets into clear and understandable insights.
  • Improve Collaboration: Share AI-generated insights with teams and stakeholders to streamline decision-making.

Final Thoughts

Adriel’s AI Insights are a powerful tool to enhance your campaign performance and decision-making processes. By starting with pre-built prompts and tailoring them to your goals, you can extract valuable insights that drive better results.

For additional guidance on using AI Insights or addressing any concerns about data privacy, contact Adriel Support—we’re here to help!